Sofia Hernandez

Rewrite your LinkedIn headline and About for recruiter search

Diagnoses what your LinkedIn profile signals, then writes five headline options, a focused About section and a skills list using only your real results.

At a glance

Best for: Professionals job hunting or repositioning who have real results but a vague LinkedIn profile that doesn't show up in recruiter searches for their target role.
Tested on: Claude · Opus 5.5
You fill in: headlineabouttarget_rolesproof_points
You get: Diagnosis "Marketing Professional" puts you in the widest possible pool. Recruiters for your target roles search "lifecycle", "CRM", "retention" and… (full result below)

Prompt

Rewrite my LinkedIn headline and About section so the right recruiter understands in 5 seconds what I do and what I want next.

Current headline: {{headline}}
Current About: {{about}}
Roles I'm targeting: {{target_roles}}
Proof points I'm happy to share publicly: {{proof_points}}

Output:

1. Diagnosis: 3 bullets on what the current version signals to a recruiter scanning search results. Be blunt.

1. Five headline options under 220 characters, each a different approach: role + specialty, outcome-led, audience-led, skills stack, and "open to" phrasing. Put the words a recruiter would search for my target roles near the start.

1. One About section, 150-220 words, first person. The first 2 lines must work on their own (that's what shows before "see more"); then what I do, 2-3 proof points with numbers, how I work, and a one-line call to action.

1. The 8 skills I should list, in priority order.

Forbidden: "passionate", "results-driven", "ninja", "guru", "thought leader", "synergy", emoji. Don't add any claim that isn't in my proof points.

Fill in

{{headline}}: Your current LinkedIn headline, exactly as written.e.g. Marketing Professional | Passionate about Growth | Open to Opportunities
{{about}}: Your current About section (or 'none').e.g. I am a results-driven marketer with 7 years of experience...
{{target_roles}}: The job titles and kind of company you want next.e.g. Lifecycle / CRM marketing manager at B2C subscription apps
{{proof_points}}: Results, tools and numbers you're comfortable making public.e.g. Grew email-attributed revenue from 11% to 19% of total...

Example input

headline: Marketing Professional | Passionate about Growth | Open to Opportunities

about: I am a results-driven marketer with 7 years of experience across B2B and B2C. I love building brands and working with cross-functional teams. Let's connect!

target_roles: Lifecycle / CRM marketing manager at B2C subscription apps

proof_points: At a meal-kit company (2023-2025): grew email-attributed revenue from 11% to 19% of total; rebuilt the onboarding email sequence in Braze, day-30 retention up 6 points; ran 40+ A/B tests a year; managed a $180k annual CRM tooling budget. I write my own SQL for segmentation.

1480

Generated Outputs (1)

2 hours ago

Claude

Opus 5.5

2 hours ago

Generated Output

1. Diagnosis

• "Marketing Professional" puts you in the widest possible pool. Recruiters for your target roles search "lifecycle", "CRM", "retention" and "Braze", and none of those words appear.

• "Passionate about Growth" and "results-driven" are claims almost every profile makes. Meanwhile your actual results (11% to 19%, +6 points retention) are nowhere on the page.

• "Open to Opportunities" with no target reads as open to anything, which scans as unfocused.

2. Headline options

1. Role + specialty: Lifecycle & CRM Marketing Manager | Braze, SQL segmentation, onboarding and retention for subscription brands

1. Outcome-led: Lifecycle marketer | Grew email-attributed revenue from 11% to 19% of total at a meal-kit company

1. Audience-led: CRM and lifecycle marketing for B2C subscription apps | Onboarding and retention programs in Braze

1. Open to: Open to Lifecycle / CRM Manager roles at B2C subscription apps | 7 yrs marketing, Braze + SQL, 40+ A/B tests a year

3. About

I build the email journeys that turn new customers into ones who stay. Most recently, that meant growing email from 11% to 19% of total revenue at a meal-kit company.

I've spent 7 years in B2B and B2C marketing. From 2023 to 2025 at the meal-kit company, I:

• grew email-attributed revenue from 11% to 19% of total

• rebuilt the onboarding sequence in Braze, lifting day-30 retention by 6 points

• managed a $180k annual CRM tooling budget

I work in small, measured steps: I ran more than 40 A/B tests a year, and I write my own SQL for segmentation, so I can find the right audience without waiting in a data queue.

I'm looking for a lifecycle or CRM manager role at a B2C subscription app. If you're hiring for one, send me a message here.

4. Skills to list (in order)

1. Lifecycle Marketing

1. CRM

1. Braze

1. Email Marketing

1. Customer Retention

1. A/B Testing

1. SQL

1. Audience Segmentation

Why it works

The diagnosis step comes first so you see why the old version fails in recruiter search, not just a nicer rewrite. Requiring five headlines, each a named approach, gives you real alternatives instead of five rewordings of the same line.

"The first 2 lines must work on their own" targets how the About section actually displays: most people never click "see more". The forbidden-words list removes the phrases every profile uses, and "don't add any claim that isn't in my proof points" stops the model from inventing skills to fill out the section.

When not to use it

A headline won't fix a mismatch between your experience and your target roles; if recruiters for that role wouldn't shortlist your history, work on the gap first. It also isn't a content strategy: if you want to build an audience on LinkedIn, you need a posting plan, not a new About section.

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